The flakes business in India is booming, but is investing in potato flakes and French fries still a smart move in 2025? While large players have poured millions into massive potato processing plants, hidden challenges like overproduction, raw material limitations, shifting consumer trends, and intense competition may threaten profitability. Instead, diversified flakes (millet, fruit, corn, and rice flakes) are emerging as a lucrative alternative with higher demand, lower investment, and better margins. This article provides a deep market analysis, investment insights, and future trends to help entrepreneurs make profitable decisions in India’s food processing sector.